Skip to content
Digital Consulting Services

Digital Strategy

What is a digital strategy? The answer is unique to your needs.

Our Expertise

Building a Digital Strategy

Digital transformation is a proven path to opening new markets, creating operational efficiencies, and driving revenue. To capture the potential of digital transformation, organizations of all sizes and stripes are creating robust digital strategies. If you haven’t developed, implemented, and optimized your digital strategy yet, your competition will leave you behind.

But what is a digital strategy? There is no fixed answer: to operations it’s data analytics, to IT it’s the cloud, to marketing it’s social media and the web, and so on. It is important to know which aspects apply to you and how they can be leveraged.

I don’t know where to begin mapping our Customers’ Experience and identifying ways to improve it.

How do we start overhauling our customer-facing technology systems?

How do we build applications that support customer engagement?

How Atlantic BT Helps You

We transform your ideas into real results for your business.

Every web development project begins with thorough design research. Our design is based on more than just visual aesthetics. We get results.

Solid planning and thoughtful artistry will help you reach your goals. Our designs build powerful brands and reliable user experiences, putting your company in the right direction.


Design and development in a vacuum is like throwing a dart at a dart board while blindfolded. We gather as much data as possible and then develop solutions that are user-centric, ensuring maximum engagement and success.


We adhere carefully to standards and use emerging frameworks that make our solutions as future-proof and maintainable as possible, even as innovation continues to accelerate change.


Users consume web services across a wide range of devices — desktop, tablet, mobile, even on wearable devices. We develop our solutions to be consumed across the widest array of devices possible, delivering engaging experiences on each device.


Accessibility standards were created to ensure equal access to content and applications regardless of impairments or disabilities. We are experts at delivering solutions that meet or exceed accessibility compliance standards.

Framework and Technology Agnostic

We are not stuck in one stack or framework. We work in the latest technologies and frameworks — always trying new things and blending the best of what’s new with proven approaches to ensure development efficiency and productivity.

“Atlantic BT’s designers, project managers, and developers were great partners with our own team of creative professionals to develop a robust and brand-consistent platform. We are now in a much better position to serve the needs of our campuses.” Haven Hottel  //  Campbell University Assistant VP for Communications and Marketing

Dig Deeper

Digital Strategy Services


Business Strategy

We identify areas where technology can enable your business model in a Lean Canvas workshop with your key stakeholders.


Business Process Analysis

We work with your teams to map out mission-critical processes to identify technology, process, and organizational improvements.


Content Strategy

From brand messaging and content audits to web and social delivery channels, we map out a comprehensive content strategy.


Competitor Analysis

We carefully review your competitor or peer landscape to identify best practices and competitive opportunities you can leverage.