We write defensive code to eliminate data inconsistencies down the road. This means making sure all use cases are taken into account ahead of time to reduce user errors.
The majority of customer data is collected on a website, and it’s important to be able to access that data quickly to take action. Streamline your processes by integrating your Customer Relationship Management tool with your website.
Whether it’s Salesforce or another CRM software, the integration will require hard work. It’s more than hooking up the two tools. You need to map out and integrate your data strategy. In order to effectively track, measure, and automate; you need to have data integrity and a thoroughly well-mapped strategy.
If you need help planning your data strategy or would like to see some examples, we are happy to set up a conversation to help.