At a glance.
GT Distributors is a nationally recognized supplier of law enforcement, first responder, and fire department equipment and supplies. They have been in business since 1972 and operate five stores across the southeastern region of the United States.
Discovery – Design – Development – Deploy – Delight
In addition to their brick and mortar storefronts, GT Distributors also generates B2B revenue through an eCommerce store developed using Magento. As the company grew, the Magento platform became a hindrance for creating new content and running product promotions. They knew that the modifications they required would be too complex for their internal team to handle. They needed a trusted team of PHP Developers and thus engaged in a development partnership with Atlantic BT.
Atlantic BT began working with GT Distributors XX years ago on a technology upgrade project of Magento 1 to Magento 2, while also customizing the application to fit GT’s needs. We also built an integration with their existing backend ERP to facilitate data sharing between their brick and mortar stores and their eCommerce store. With eCommerce sales accounting for a significant portion of overall revenues, GT Distributors recognized the importance of always having a team of Magento experts on hand. They continue to work in partnership with Atlantic BT today.
The end result.
With more efficient and effective technology, GT Distributors saw a significant increase in online sales that first year after launching their newly upgraded Magento eCommerce store. Each year Atlantic BT continues to tackle any maintenance or upgrades that arise as well as continuing to help GT Distributors to make any modifications necessary to their eCommerce strategy.