Refreshing Edvance’s brand for enhanced accessibility
Edvance
Company Overview
Edvance is a specialized member-benefit company dedicated to making higher education more affordable and accessible, particularly for non-traditional and underserved student populations. They collaborate with member-based organizations, such as unions, to provide significant educational benefits to members and their families. Edvance offers a fully managed service that includes enrollment support, program selection, and customized educational pathways, all delivered online. Their partnerships aim to expand access to in-demand educational programs and provide exclusive discounts, which can greatly reduce or even eliminate out-of-pocket costs for students.
Project Type
Branding
Technology
Figma
Industry
Higher Ed
How We Helped
Edvance, formerly the Student Resource Center, sought assistance with its branding initiative. Our UX and Design team collaborated closely, developing a comprehensive branding strategy that included a fresh mood board, new logo, and detailed brand guidelines. This cohesive branding collateral gave Edvance a revitalized identity to represent their mission effectively.