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April 26, 2012

Mobile App Could Squash Health Care Costs

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Amazon Web Services

We are blown away by the innovative and thought-provoking  ideas filtering in through our 25K Gives Back Grant Contest.   Thank you to all nonprofits who have submitted so far!

It was tough for our team to select 1 spotlight entry with the influx of thoughtful ideas on how mobile marketing, mobile strategy and mobile technology can help their worthy causes.

But alas, we can only pick one spotlight each week and this week’s is Boston-based Costs of Care.   Congratulations!

You can read their full entry overview with insight from independent judge Ephraim Gopin here.

“Medical bills are the leading cause of personal bankruptcy in the US.  Doctors are the ones who determine what tests and treatments go on these bills.” – Neel Shah, Costs of Care




Honorable Mention

We also wanted to highlight an additional organization, Cat Adoption Team (CAT), of Portland, OR for their entry.  The challenges they face in engaging younger generations are reminiscent of what many community-based organizations face today.

Embarking on a mobile strategy would help determine how CAT could best utilize mobile technology to grow their brand, gaining new clients, volunteers & advocates and creating more forever homes.  Since they, like many shelters, have an on-sight Veterinarian and other pet-specific services, a mobile solution could also bring in more revenue and make them more self-sustainable.

We want to hear from you!  How do you think mobile marketing and technology could deliver more smiles, educate more people or create healthier environments in your community?

Reach out on Twitter or better yet, tell us how our 25K mobile grant will help better more lives.

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Amazon Web Services

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