Skip to content
AtlanticBT Monogram Atlanticbt.com
Menu
Training Industry Launch
October 25, 2017

ABT Launches Award-Winning Site for Training Industry

capabilities covered
UX Design

We are proud to announce the launch of the new TrainingIndustry.com. As a trusted source of information on the business of learning, Training Industry, Inc. provides in-depth articles, videos, blogs, and other rich content on the latest business trends and technology for corporate training professionals.

When Training Industry developed the requirements for its new site, its leaders focused on ensuring the website would deliver the highest-quality user experience on all devices and create an environment that would make its original editorial content and resources easily navigated and useful to its audience. The new TrainingIndustry.com has already received a Gold Medal by the International Marcom Awards

The new interface of TrainingIndustry.com
The new interface of TrainingIndustry.com

What’s New for TrainingIndustry.com

Here’s how ABT designed the new TrainingIndustry.com with a stronger focus on empowering users both inside and outside the company:

  1. Created a new content platform for the Training Industry team on WordPress,  which provided substantially more control and agility for its content team in the development and publication of new articles and posts.
  2. Improved the site navigation and usability, making it easier for visitors to locate and engage with the content they want to find.
  3. Achieved a dramatic improvement in page load times by integrating the site with Amazon Web Services CloudFront. This CDN helped the new TrainingIndustry.com achieve a AA rating from GT Metrix.Performance Stat Improvements for Training Industry
  4. Optimized mobile performance using CloudFront to deliver faster loading on small screens. This includes “lazy-loading,” which makes the page only load images inside the viewport. Images below the viewport will not load until the user begins to scroll, speeding up load times.
  5. Enhanced user experience with custom code that displays calculated read time for each article (based on word count, images and inline content) and a dynamic progress bar measuring how far the reader has scrolled in a post.
  6. Updated the magazine section adapted from Training Industry Magazine; this section include featured article templates allowing admins to select multiple layouts and typography options to emulate the rich graphic layouts of Training Industry Magazine when articles are presented on the website.
  7. Implemented a more dynamic and flexible ad layout system that allows Training Industry admins to target ad zones based on custom terms, taxonomies and other properties.

As one of ABT’s longest client relationships, we are excited to help power the future of Training Industry with this new dynamic design for their site. Experience the new TrainingIndustry.com for yourself and let us know what you think.

capabilities covered
UX Design

The Atlantic BT Manifesto

The Ultimate Guide To Planning A Complex Web Project

Partner With Us

Ready for modern web technology and a sharp, user-friendly design? We want to give you exactly that. Contact us to get started.

Contact

Insights

Atlantic BT's Insights

We’re sharing the latest concepts in tech, design, and software development. Learn more about our findings.

Questions & Answers

What is web design and development?
People often lump web design and development together, so what's the difference? As the Internet has evolved, the skills required to produce a high quality website or web application have changed.
Learn More
What is JavaScript used for in web development?
Historically speaking, JavaScript was only commonly but sparingly used in web development. The multiple browsers in use at the time each supported different versions of JavaScript and were slow to render more complex Javascript.
Learn More
What is bootstrap in web development?
Bootstrap is a framework used in front-end development to save time, specifically for mobile-first development. It combines CSS and Javascript templates and libraries to speed up the development process.
Learn More
What is front end vs. back end development?
As web development evolved, it separated into logical specialization: front end web development and back end development. While back end development involves the server-side development, front end is the final rendering.
Learn More
How do I create, organize, and write a digital strategy?
Nearly every time, good execution outperforms good ideas. For the most effective execution, it's essential to have a strong underlying strategy. Try organizing an offsite multi-day retreat with a facilitator.
Learn More
How do I avoid digital strategy pitfalls?
Like any strategy, there are more ways to find pitfalls than success. The first step in planning is to clearly articulate the overall strategy in a way that is easy to understand at all levels of the organization.
Learn More