Born and raised right here in the heart of North Carolina, currently I live in Mebane with my two great loves, my husband Troy and my dog Kolbi. My love of animals nearly pushed me into veterinary school, but one year of biology intensives and a less than glamorous internship with a local vet office gave me a greater appreciation for my love of media in every medium I could get my hands on... literature, film, newspaper, internet...

After spending four years at UNCG pursuing a Broadcasting Journalism degree and what felt like eight years in editing labs, I realized my calling was not being a news anchor. I turned down an invitation to intern at CNN in Atlanta to dive head-first into internet marketing and haven’t looked back since.

As passionate as I am about web marketing, I’m even more passionate about cooking. You would think seven years working in a restaurant would cure me of this, but ironically cooking is my stress release. I fancy that with my multi-tasking skills and knack for making a decent meal with limited ingredients, I’d be a shoe-in for iron chef. My husband, who has witnessed all the smoke-alarm “cooking timers”, may say otherwise.

For Atlantic BT

Heather has a degree in Media Communications from the University of North Carolina at Greensboro. She began her marketing career in 2005 working her way through nearly every element of internet marketing including design, usability, paid search, SEO and project management. The majority of her experience is e-commerce, but she has facilitated social community initiatives centering around usability and strives to gain more experience in how social media elements, both in content and usability, will shape the landscape of e-commerce in the coming years.