After determining a site’s navigation, or information architecture (IA), it should be put to the test with your users. Brainstorming and card sorting can help determine and validate the main levels. But, with deeper menus, it is worth considering a tree test. A tree test is a method where users are asked to find something [...]
Posts Tagged ‘usability’
One Web Page is Better Than None
12 Jan , 2011
When I tell people I work at a web design company, they often respond with “I really need a website for my _____.” More often than not, they should have said “I really need a web page.” This weekend, I came across a tumblelog called “Never said about restaurant websites“. In Raleigh, we have a [...]
Set Your User’s Goals
3 Jan , 2011
Part and parcel to the user experience discipline (and any discipline involved in website creation) is establishing user goals. If visitors have come to your site then you can be sure that they’re looking to accomplish something, be it gathering information, contributing to a community, or ordering one of your products. Clearly defining your user’s [...]
No One Likes the Mobile-to-Desktop Hand-Off When Snow is Coming
28 Dec , 2010
Like many holiday travelers this past December, I was recently reminded that nature was really in charge of my family’s holiday travel plans. Nature has blizzards. All I have is a GPS and a snow brush. Not one to panic, I quickly turned to the internet to solve my problems. I fired up my mobile [...]
Two User Experience Tools We Love
21 Dec , 2010
When the Atlantic BT User Experience team gets involved in a project, we’re presented with a great opportunity to tell a website’s story. With the help of our clients, we tell it with outlines, content maps, user stories, wireframes and more. By telling most of the story up front, we allow the designers and developers [...]