Ah payment gateways. The, uh, gateway…to making payments. Yeah. Previously called PHPurchase, Cart66 (and its free sibling Cart66 Lite) are full-featured e-commerce plugins for selling products via WordPress. Cart66 comes out-of-the-box with several integrated gateways: Authorize.net, PayPalPro, and PayPal Express. It also has a handy feature where you can add an Authorize.net-compatible gateway right in the [...]
Posts Tagged ‘shopping cart’
Guide to E-Commerce: Usability, Upsell, Cross-sell, & Conversion
21 Aug , 2009
The Guide to E-Commerce is a complete resource that talks about ways to engage your website visitors, simulate interest in your products, improve the checkout process, and engage in other marketing tactics that will help promote your products.
Guide to eCommerce: Usability, Upsell, Cross-sell, & Conversions – Part IV
17 Aug , 2009
In part 4 of the Guide to E-Commerce we will look at other ways you can drum up business, other than search engine traffic.
Guide to eCommerce: Usability, Upsell, Cross-sell, & Conversions – Part III
11 Aug , 2009
With the use of an analytics program like Google Analytics, you can review visitor statistics to determine a great deal of how your site is being accessed and review entry and exit points. In many cases, you would be surprised to find out how one little issue in the buying cycle can me significant loss [...]
Guide to eCommerce: Usability, Upsell, Cross-sell, & Conversions – Part II
6 Aug , 2009
Once a potential customer has reached your website, the way you display your products and information can help increase your conversions. Your end goal should be first and foremost for your visitor to purchase a product, but also provide options to upgrade their order by purchasing a product that costs more or add-on by purchasing [...]