Google Boost allows businesses to advertise to consumers who are seeking local products or services. If your business has a physical location and relies on walk-in customers, this blog post will show you a useful advertising channel to increase foot traffic to your business. As always, comments are appreciated. What is Google Boost? Google Boost [...]
Posts Tagged ‘seo’
8 Steps to Keeping Your Search Engine Optimization Plan on Track
12 Jul , 2010
One of the things that makes search engine optimization so tough, from a client’s point of view, is that it’s more about willpower than it is about expertise. The greatest consultant in the world can come in and lay out a plan that will help you reach the top of Google, Yahoo, and Bing, but [...]
Is Your Website Optimized for Keywords…or Conversions?
1 Jun , 2010
One of the greatest things about web marketing is that once you’ve found a winning formula, it can continue to work consistently – even without further changes. In other words, as long as you know you’re getting a certain amount of traffic, then over time you are very, very likely to keep getting new leads [...]
A Detailed Look at Google Local Business Center Enhancements
31 Aug , 2009
A few months ago I wrote a post about Local Business Profiles and how to improve your rankings in local business results. This post will go into detail on Google’s Local Business Center and their improvement in tracking visitors from your local listing. The first improvement that Google has made to their local business center [...]
Ranking Factors: How Search Engines Rank Websites
27 Aug , 2009
SEOmoz just released their biennial ranking factors 2009 report. Every two years they survey 100 of the top SEOs to gain insight on what they feel are the most important factors that go into ranking a website. I highly recommend checking out the report! Anyways, this inspired me to give my two cents about what [...]