The days of bidding twenty cents on a competitive keyword and receiving traffic are over. Now with average cost per click on Google costing several dollars the value of a visitor is exponentially more than in years past. Since pay per click advertising is an auction based model where higher bids receive better placement and [...]
Posts Tagged ‘ppc’
Search Engine Optimization or Pay Per Click Marketing?
10 Feb , 2009
The days of bidding twenty cents on a competitive keyword and receiving traffic are over. Now with average cost per click on Google costing several dollars the value of a visitor is exponentially more than in years past. Since pay per click advertising is an auction based model where higher bids receive better placement and [...]