Google Boost allows businesses to advertise to consumers who are seeking local products or services. If your business has a physical location and relies on walk-in customers, this blog post will show you a useful advertising channel to increase foot traffic to your business. As always, comments are appreciated. What is Google Boost? Google Boost [...]
Posts Tagged ‘conversions’
Key Performance Indicators Every Website Should Track
9 Oct , 2009
No matter what type of website you create, you should always monitor your website statistics. You can gain a wealth of knowledge about your site traffic, just by looking at a few key performance indicators (KPIs). Every sites KPIs will be a little bit different and certain data will be more important than others, however [...]
Guide to E-Commerce: Usability, Upsell, Cross-sell, & Conversion
21 Aug , 2009
The Guide to E-Commerce is a complete resource that talks about ways to engage your website visitors, simulate interest in your products, improve the checkout process, and engage in other marketing tactics that will help promote your products.
Guide to eCommerce: Usability, Upsell, Cross-sell, & Conversions – Part II
6 Aug , 2009
Once a potential customer has reached your website, the way you display your products and information can help increase your conversions. Your end goal should be first and foremost for your visitor to purchase a product, but also provide options to upgrade their order by purchasing a product that costs more or add-on by purchasing [...]