Atlantic BT: Our Thoughts

May 18 , 2009

Down Goes Google! Down Goes Google!

by Mark Thompson

Looks like May 14th might very well be the day that goes down in infamy for Google. That’s right, the fail whale has come at last to a site that many believed would be completely impervious to it, forever.  Yep, Google had some issues that spread across almost all of their major services and to say people were upset was a bit of an understatement.

According to reports:

Earlier today, Google users experienced a massive fail whale. Gmail was down, search was slow, Google Reader, YouTube and image search were all sporadic. Even Google Analytics and non-Google sites with AdSense ads were  reporting issues. Of course, most of the complaints could be found on Twitter. If you do a search for Gmail down or Google down, you will still find a storm of chatter.” google-error

In a word:  Yikes!  The question this brings up isn’t really “what happened?” but more, where do you go for information on something like this when the place you’d usually go for information on anything is the place that isn’t working.  Google, as we all know, has long been a staple at finding anything, at any time.  When it goes down, where do users turn?

Looks like for now, they turned directly to Twitter, which was absolutely abuzz with information today.  Everyone, everywhere that was experiencing anything that remotely resembled issues with their Google-related service was Twittering it, and it rapidly became the best place to find updates, and other people that were struggling just like they were.

Things are back to normal for Google and all Google products, but it is still interesting to see what a world without Google would look like, even if it was just for a moment.  That world, in simplest terms, would be very different.  After all, it’s hard to optimize for search engines when the search engine itself is not working, now isn’t it?

Mark Thompson

About the Author

Mark earned his BA in Marketing from Le Moyne College located in Syracuse, NY. Since he graduated from college in 2005, he has been working in the internet marketing industry. His expertise consists of Search Engine Optimization, Search Engine Marketing, Pay Per Click Advertising, Blog Marketing, Content Development, Web Analytics, and Social Media Marketing. Mark has also met the requirements to become a Google Adwords Qualified Professional and Yahoo! Ambassador.

2 Responses to “Down Goes Google! Down Goes Google!”

  1. KrisBelucci says:

    I really liked this post. Can I copy it to my site? Thank you in advance.

  2. Eileen Allen Eileen Allen says:

    Thank you! You are welcome to post this on your site as long as we receive proper credit with link-back.

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