Google Boost allows businesses to advertise to consumers who are seeking local products or services. If your business has a physical location and relies on walk-in customers, this blog post will show you a useful advertising channel to increase foot traffic to your business. As always, comments are appreciated. What is Google Boost? Google Boost [...]
Archive for the ‘Search Engine Marketing/Optimization’ Category
Internet Marketing For Businesses and Their Websites
21 Sep , 2010
I recently had the opportunity to speak to two founders of venture-backed start up businesses about their business story and how they went from a napkin idea to a full-fledged product. Since both companies are in the development phases, they have yet to start marketing their respective products. Therefore, one of the big questions we [...]
Google Instant Search SEO and PPC Thoughts
10 Sep , 2010
On September 8, 2010 – Google Instant was released to the public and SEO gurus around the world were up-in-arms with Google’s innovative way to browse search results. If you travel around the circle of internet marketing blogs, you most likely have come across Google Instant blog posts that claim “SEO is dead”. Humans are [...]
8 Steps to Keeping Your Search Engine Optimization Plan on Track
12 Jul , 2010
One of the things that makes search engine optimization so tough, from a client’s point of view, is that it’s more about willpower than it is about expertise. The greatest consultant in the world can come in and lay out a plan that will help you reach the top of Google, Yahoo, and Bing, but [...]