Our Connected, Social & Mobile revolution moves sand under our Internet marketing feet twenty years+ after Cluetrain’s Manifesto, time for a new manifesto.
Archive for the ‘Marketing’ Category
Creating Daily Key Performance Indicators
7 May , 2013
Best way to understand web metrics is drown a little. This post throws readers in the deep end with some instructions on how to swim and surf web KPIs.
Scoopit and the Lean Content Movement
26 Apr , 2013
Not only is there a new sheriff in town, content marketing, but there is a rapidly evolving new movement too. How can you create “lean content”? Read on.
Tina Fey’s Improv Lesson In Content Marketing – Atlantic BT
2 Apr , 2013
Tiny Fey’s hilarious improv with James Lipton (video) shows how content marketing and Improv’s rules have much in common like always start with agreement.
How Your Unique Greatness Meets Customer Aspirations
20 Mar , 2013
Know thyself is great Internet marketing advice and this post helps explain how to define your Unique Selling Propositions and Unique Customer Aspirations.