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Author Archive

Atlantic BT Teams with Curtis Media Group to Offer Enhanced Online Marketing Services to Clients

25 Jun , 2009

by Jon Jordan

Curtis Media Group expands its rapidly-growing CMG Interactive unit by announcing a partnership with Atlantic BT, one of the region’s leading providers of Web branding strategies and Internet solutions. Find complete details here.

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Are You Working for Google?

14 May , 2009

by Jon Jordan

By the normal definition of employment Google has over 20,000 employees worldwide, but by another definition their ranks probably reach the hundreds of thousands. If you run an online business and use pay-per-click (PPC) advertising you might be working for Google and just haven’t realized it yet. There are many businesses who find themselves in [...]

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Getting Caught in the Pay-Per-Click Trap

14 May , 2009

by Jon Jordan

Recently Mark Thompson wrote a post on Search Engine Optimization vs Pay Per Click Marketing and which marketing strategy is more effective. This post is focused more on pay-per-click marketing and something we call the “PPC Trap.” Here’s how the PPC trap works: A business jumps into online advertising by bidding on a few keywords on [...]

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301, 403, 500 — Server Response Codes and What They Mean

27 Apr , 2009

by Jon Jordan

If you’ve spent much time hanging around a web developer, search marketer, or a sysadmin at a web development firm you’ve probably heard the terms 404 and 301 thrown around and if you’ve been hanging around programmers you can probably add 500 to that list. So what do these mysterious codes mean to the average [...]

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Traffic, Conversions and ROI

20 Apr , 2009

by Jon Jordan

Its common when talking to customers that the lines between traffic, conversions, and actual return on investment are blurred in their mind and we work to carefully decouple these pieces and explain each one in detail. So what are these pieces and why is each important? Traffic — traffic is certainly an element of online [...]

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In a Nutshell

Since 1998, Atlantic BT has been a full service web development company that offers the tools, resources and services to get your business moving. We focus on combining new ideas, specific requirements, and years of experience into high-quality, results-oriented web solutions for small to medium sized businesses. If you want the best website possible that generates real results, let's get started.

Atlantic Business Technologies, Inc.
4509 Creedmoor Road, 3rd Floor
Raleigh, North Carolina 27612
  • Pinnacle Business Award Winner
  • Triangle Business Journal's Top 40 Under 40
  • Yahoo Search Marketing Ambassador
  • Google Adwords Qualified Company