Our company purchased and implemented FrontRange’s Goldmine® at the end of 2005. This is a 3 year lookback at its strengths and weaknesses and whether we would choose to go down the same road again if we had the choice today. At the beginning of 2005 we were a 6-man shop with less than 100 [...]
Archive for February, 2009
Search Engine Optimization or Pay Per Click Marketing?
10 Feb , 2009
The days of bidding twenty cents on a competitive keyword and receiving traffic are over. Now with average cost per click on Google costing several dollars the value of a visitor is exponentially more than in years past. Since pay per click advertising is an auction based model where higher bids receive better placement and [...]